Fair Enough I Suppose

Just got an email from Netflix.

As you may know, Blu-ray movies are more expensive than standard definition movies. As a result, we're going to start charging $1 a month (plus applicable taxes), in addition to your monthly membership charge, for unlimited access to Blu-ray movies.

I don't think this is unreasonable over all. I knew some sort of move was in the offing and I was afraid they were going to charge more for Blu-Ray than $1/month or even something worse like a per-disc surcharge which would have meant my Netflix bill would start fluctuating based on what we actually watched. I can eat $1/month and not even debate it. While I was reading my old Netflix posts I did have to giggle because the last email they sent me read:

We are sorry for any inconvenience we may have caused. We hope the next time you hear from us we will delight, and not disappoint, you.

I'm not upset over this charge, and as I said I'm almost relieved that it wasn't higher. But you can't really say I'm "delighted" either. There's an old Dilbert strip where they are all in a meeting and the Pointy-Haired Boss says something along the lines "No bonuses this year because profits are low." In the next panel he says "Next up, the CEO is getting a massive raise because of great company performance." Then in the third panel he turns to his secretary and says "You were supposed to put an item about flu shots between those two." I'm sure I butchered the actual text, but the concept is there. I feel like Netflix was supposed to put something else between "Hey we're keeping Profiles" and "New Feature: Blu-Ray Tax!".

At any rate, I still like Netflix and I think Blu-Ray quality is easily worth the extra buck a month.